Buyer marketplace
Project overview
Client
Partora
Industry
Automotive / Marketplace
Location
Dubai, UAE - GCC-wide
Type
New Product (from scratch)
Platform
Web, iOS & Android
Stack
Next.js, Node, AI/GPT
Services
Design, Development, AI
Live site
The Challenge
Buying car parts in the GCC
was a guessing game.
No easy way to find the part that fits your exact car. No transparent pricing. No verified sellers. Sourcing meant trawling catalogs, forums and WhatsApp groups - and hoping the number matched before you paid.
Where it broke downThree friction points
01
No easy way to find the right part
Matching a part to an exact make, model and year meant guesswork across scattered listings - with no confidence it would actually fit.
02
No transparent pricing
Prices were quoted call-by-call, seller by seller. Buyers had no way to compare, budget or trust a figure before committing.
03
No verified sellers
Anyone could list a part. No vetting, no ratings, no accountability once the payment left your hands.
Real results
What we've
delivered.
Coverage
6
GCC markets
UAE, KSA, Kuwait, Qatar, Oman, Bahrain
Trust
4.8
App rating
8,000+ Play Store reviews
Product
AI
Part matching
Scan · Match · Fix
Platform
3
Surfaces live
Web · iOS · Android
Marketplace
RFQ
Verified seller network
Request quotes or buy direct
Design Deep-Dive
The details that
build belief.
From a single mark to a full component library - every choice is engineered to make a first-time buyer feel safe ordering the right part from a verified seller.
01Identity
02Colour
03Typography
04Components
01 - Identity
Partora - Scan, Match, Fix
A confident lowercase logotype locked to a verified-tick mark - approachable, but unmistakably official.
App mark
iOS / Android icon
02 - Colour palette
Primary
Deep Green
#004f18
Secondary
Forest
#e5ede8
Accent
Accent
#00250bff
Text
Black
#000000
Surface
White
#FFFFFF
03 - Typography
Aa
Type system
Aldrich
Aldrich · Montserrat
Genuine parts, verified sellersDisplay · Aldrich
Scan your car, find the partHeading · Aldrich
Compare verified sellers and see clear, upfront pricing.Body · Montserrat
AED 450 · 4.8★ · RFQ #DXB-4821Numeric · Montserrat
04 - Components
Landing Page
The Partora landing page drives user acquisition and conversion with a clear value proposition - scan your car, match the right part, buy from verified sellers - backed by social proof and a strong call to action.
View full page
The user experience
Buyer side.
Buyers browse parts by category and brand, search across the marketplace, and raise RFQs when they need a match.
The seller portal
Seller side.
Sellers manage inventory, orders, RFQs and revenue from one dashboard built for scrapyards and parts dealers.
Seller dashboard
The service provider portal
Service provider side.
Service providers track bookings, manage listings, and respond to requests from a dedicated partner portal.
Service provider dashboard
Partora Mobile app.
The Partora app puts the whole marketplace in your pocket - scan your car, match the right part, compare verified sellers, raise an RFQ and track your order in real time.
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